| I don't know how to put this, but, I'm kind of a big deal.
Join Date: Jan 2006 Location: Land of the Lounge Lizards
Posts: 2,630
| Re: X2 6400+, a rant Quote:
Originally Posted by Stormcrow Thats exactly the problem. If they can only manage to overcome Conroe, they still Penryn coming out shortly, AND Nehalem following suit. | Preaching the choir, broham; I've had concerns for AMD ever since the Core 2 architecture lived up to the hype (a trait not shared with the Prescott). I mislinked the ' AMD on the Rise' link above (it's now fixed), but that last paragraph basically sums up my opinion, still today a good three months after I wrote it. Quote: |
Originally Posted by Stormcrow However, there is some glimmer of hope in all this. Necessity being the mother of invention, that is. Just look back at ATi and Nvidia. The FX series took the cake on fault by design, and couldn't top the 9800 to save its life. However this forced Nvidia back to the drawing board and coming out with the 6 series which stomped all over the competition. Then again, thats with two comparable companies. Intel still has around 80% of the market and is immensely larger then AMD. If we don't see something soon, I doubt AMD will go under, but they may lose their place as Intel's direct competition which will be very bad for us. | This is perhaps the most interesting angle to all of this. We all knew it was a gamble to absorb ATI, but thus far, they're losing the bet. Everyone waited for the 8800 GTX killer, and instead got an overpriced mid-range offering with an apparent shift in focus towards the mainstream and budget market. Busting out my pocket Market-Speak-to-Street-Speak translator, that means they've having trouble behind close doors, whether it's with yields, disappointing performance at the high end, cost restraints, or a combination of all the above, and more.
It's a dangerous time for AMD right now, and because we're so used to the leapfrog effect prevalent in the tech industry, everyone assumes that AMD will automatically bounce back. But those of us that predate the iPod generation can recall other big names taking equally big falls, such as Atari, Commodore, AdLib, or more recently, 3DFX.
If anyone out there knows how to build and market a processor, now's a good time to jump in the fray.  |